It's been a while since we last talked about Ubisoft, hasn't it? Well, next Thursday, the company is set to release Assassin's Creed Shadows, and the success of this game could very well shape the future of the entire corporation.
Today, Ubisoft's official channel released an intriguing new video dedicated to the game. You might assume this is the launch trailer, but it's actually labeled as a TV commercial, which raises some interesting questions.
The video itself is far from disappointing—it's smooth, cinematic, and visually stunning. However, the concern arises from Ubisoft's apparent focus on traditional media marketing. While there's nothing inherently wrong with this approach, it's curious to see a TV ad being uploaded to Ubisoft's YouTube channel. This might seem like nitpicking, but it doesn't necessarily instill confidence in the upcoming release.
Setting speculation aside, the video effectively highlights the distinct gameplay and combat styles of the two main protagonists. The depiction of Japan is breathtaking, but it's important to remember that you can't judge the entire game based on a one-minute cinematic. We'll have to wait until the release to get the full picture.