Call of Duty's Teenage Mutant Ninja Turtles crossover is sparking outrage due to its steep price tag. Unlocking all the themed items could cost players upwards of $90 in COD Points, prompting widespread calls for Black Ops 6 to transition to a free-to-play model.
Activision's Black Ops 6 Season 02 Reloaded update, released February 20th, introduced the crossover. Each of the four Turtles (Leonardo, Donatello, Michelangelo, and Raphael) has a premium bundle priced at an estimated 2,400 COD Points ($19.99) each, totaling approximately $80 for the complete set.
The community's criticism centers on the crossover's focus on purely cosmetic items with no impact on gameplay. Many argue that ignoring the crossover is easy, but the pricing remains a significant concern.
Black Ops 6's monetization strategy is multifaceted, including a base battle pass (1,100 COD Points/$9.99), a premium BlackCell version ($29.99), and a constant influx of store cosmetics. The Turtles crossover and its premium pass exacerbate existing concerns.
Players are arguing that the combined cost of the game, battle pass, and additional microtransactions is excessive. The introduction of premium event passes, similar to free-to-play titles, fuels the demand for Black Ops 6 Multiplayer to adopt a free-to-play model, mirroring the structure of games like Fortnite and Warzone.
Activision's aggressive monetization isn't new, but the premium event pass has intensified criticism. The consistent monetization across both Black Ops 6 ($70) and the free-to-play Warzone is seen as unfair. What's acceptable for a free-to-play game isn't necessarily acceptable for a full-priced title.
Despite the backlash, Activision and Microsoft are unlikely to alter their strategy given Black Ops 6's record-breaking success. The game's strong performance across various platforms reinforces the current monetization model's profitability.